Day: March 7, 2011

  • The Emperor’s new Clothes

    Occasionally it seems we all are apt to ignore even our own recommendations, somehow too occupied with what we’re doing, I suppose, to stop for a moment and analyze where we are. Book covers are my case in point today. As many of you may know, I have talked about the importance of strong covers on numerous occasions on mailing… Continue reading "The Emperor’s new Clothes"